about us
Specialist for surgery after my father's neck veins were occluded We went in search. 10 medical doctors, 2 of whom are my childhood friends, suggested a single name for this surgery as if they had agreed. I discovered the power of communication, perception, social media, interaction, productizing expertise, reaching potential customers, adding value, networking and following. We turned this into a product and roadmap with 5 content producers and expert trainers in our team.
What is the difference between a beginner and an expert?
When we first start, we have a period where we go from feeling like we know nothing to feeling like we know everything. Maybe it's false self-confidence or maybe it's just ego, but it's pretty common.
When experts reach the depth of knowledge, they learn to be humble and that the road is much longer.
That's why they serve fewer people more deeply by turning their business into a "niche" specialty.
Beginners think they can do anything to survive and gain customers. While the specialist is developing his liberated niche, his focus is only on customer service. It takes time for beginners to discover this.
Experts do not lack originality as they deepen their work. That's exactly what experience means you buy it.
Narrow down the field, reduce the customer group, reduce your competitors and get the right to choose the best customers here.
Productize Your Service
We are here to product your service, run your own show, have the freedom to choose among those who need you most, and sell your experiences more than anyone else.
We designed Turkey's first specialization program with training, mentor and coaching programs that product your potential, experience and expertise.
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